10th October 2019


We are delighted to share our news that we won GOLD at the 2019 POPAI Awards for our Samsung Immersive Zone in Carphone Warehouse!

Using insight and the latest technology to create the future of retail experience, we brought to life the Samsung Immersive Zone concept, from render to production and installation; educating shoppers on flagship products using touch triggered 3D projection mapping, capacitive touch buttons for digital content, directional sound and Lift & Learn.

The 3D projection mapping explains the features and benefits of Samsung products to a customer in a simple yet impactful way.


Lift & Learn technology was also used to trigger product specific content, allowing customers to understand more about the device they are interested in.


See more here.

30th June 2019

Samsonite launch range of sustainable suitcases

To coincide with the launch of the new Samsonite range, NeoKnit, (made using 100% RPET Yarn, from recycled plastic drinking bottles), we installed a display in the Samsonite head office to showcase the range, filling the window with over 500 recycled bottles.

24th May 2019

TUMI arrive at Elys Wimbledon

Within Elys department store in Wimbledon, we installed two TUMI concessions; one in the main luggage department and the other in menswear, to increase brand awareness and display a wider range of TUMI products.

12th April 2019

John Lewis Digital ticketing

We produced and installed digital ticketing for Samsung within the John Lewis TV department
in the Birmingham store.  The digital ticketing allows stores and brands to showcase product spec, price, reviews, images, delivery options and more with instant updates and customer interaction tracking.

5th March 2019

Amazon training stand

Amazon briefed PLB to design an exhibition stand which could be deployed EU wide in multiple languages that could be scalable in size, reusable, updateable and would primarily be used to train field marketing teams on the full range of Amazon devices. We wanted the stand to emulate a home environment to allow for live demonstrations showing how the devices could be used in and around the home. The stand was first installed at the Boulanger training fair in Lille, France.

18th December 2018

AiTrack technology in
Hawes & Curtis Oxford Street

Using AiTrack technology, we conducted an analysis of the Hawes & Curtis store on Oxford Street to review their current execution of their windows and store layout. From the findings of the report, we advised how to improve the customer journey and the flow of the store.

6th November 2018

Samsung and Vodafone, lift and learn interactive display table

We worked closely with Samsung and Vodafone to design, produce and install an innovative lift and learn display table.  Launching in 18 stores from October 2018, customers were encouraged to lift a product and then discover on screen, the features, benefits and latest reviews.

11th October 2018

POPAI Awards 2018
WHSmith Reading High Street

We are pleased to announce that the PLB Group are officially an award winning agency! We were delighted to have won bronze at the 2018 POPAI awards for our innovative design and execution within WHSmith Reading store.

The success of Reading sees the digital concept continue to be rolled out across the UK as WHSmith expand their digital offering in the high street.

5th October 2018

Lipault and Jean Paul Gaultier collaborate on travel collection

For Autumn Winter 2018, Lipault have teamed up with Jean Paul Gaultier to create two collections inspired by iconic Jean Paul Gaultier pieces: the tennis-stripe suit and the infamous Madonna corset.  As part of the campaign, we created artwork for magazine adverts and outdoor media assets specifically targetting London.

25th July 2018

Samsung Immersive Zone - Carphone Warehouse, Westfield White City

The PLB Group are delighted to have launched the Samsung Immersive Zone in Carphone Warehouse, Westfield White City! The team have used an array of technology in this zone but are particularly excited about the experience table that showcases the features and benefits of the latest Samsung devices using projection mapping. Visit the store to experience it for yourself!

12th June 2018


In the lead up to the World Cup, American Tourister announced Cristiano Ronaldo as their 2018 brand ambassador. To promote the collaboration, the American Tourister team held a series of events giving shoppers the opportunity to win a holiday and signed luggage set by posing alongside the giant bespoke Bon Air prop suitcase that we designed and produced. To be entered into a draw to be in with a chance of winning, shoppers had to post their photos on social media and tag the campaign slogan #BringBackMore. We installed the suitcase prop and football stand as part of a nationwide roadshow, to coincide with the roadshows, we also created the assets for a UK wide outdoor media campaign.

24th May 2018

HUGO BOSS Pop-up store, PGA Wentworth 2018

As official clothing sponsor of the BMW PGA Championship at Wentworth, HUGO BOSS briefed us to create a pop-up store in the Championship village that not only acted as a retail store but to also have an exclusive area for VIP invited guests.

9th February 2018

 ToyFair - Asmodee Modern Classics

The PLB Group recently designed and produced some prototype FSDU's for our client Asmodee. These were displayed at the ToyFair in both the UK and Nuremburg.  The purpose of these prototypes was to gauge interest from retailers who might potentially stock the Modern Classics range of games in their stores.

1st February 2018

Retail Week - feature WHSmith

Retail Week featured the new WHSmith 'Concept Store' in Reading High Street. We were very proud to see ours and our clients work in such an informative and well respected publication

18th January 2018

Consumer Electronics
Show CES2018

Our team from the PLB Group were hugely excited to be able to attend another year at CES2018 in Las Vegas. CES is renowned as the gathering place for all of those who thrive on the business of consumer technologies. For over 50 years, CES has been the global platform where next generation innovations are introduced into the marketplace, so it certainly attracts the world's business leaders and pioneering thinkers. Such a great place for our team to immerse themselves and this is what they loved the most:

Polaroid - One of our favourites this year had to be Polaroid's new 3D printers.

Mercedes Benz - Smart Vision EQ self-driving
car of the future.

Samsung - SmartThing cloud - Soon you'll be able to control your connected Samsung gadgets through one program instead of a messy bunch of apps.

Intel - A magical performance by Intel's 250 Drones - definitely a highlight - Wow!

Playstation - VR Headset. Dan, our MD had great fun demoing this one!

6th October 2017

Digital TechExpress makeover in
WHSmith, Kings Cross station

PLB have worked with WHSmith Travel to design and implement a new shopping experience and eye-catching window display for travellers passing through their London Kings Cross store.

17th February 2017

PLB Group are pleased to announce that we have again been awarded accreditation from Alcumus SafeContractor for achieving excellence in health and safety in the workplace.

Alcumus SafeContractor is a leading third party accreditation scheme which recognises extremely rigorous standards in health and safety management amongst contractors.

PLB Group’s high standard has set an example which will enhance our ability to work with many major organisations who, simply cannot afford to run the risk of partnering with suppliers who are not able to prove they have robust health and safety policies in place. SafeContractor ensures we are consistently delivering the high standards expected.

We are very proud of our team. Consistently working at such a high standard has been rewarded with gaining this prestigious accreditation.

18th January 2017

Consumer Electronics Show 2017

PLB Group attended CES, the world's largest meeting of technology innovators and enthusiasts, in Las Vegas. The show brought new innovation in TV with Samsung’s new Q LED and displayed a number of developments within Smart Home technology.  An array of companies from around the world showcased their latest innovations. Here’s just a few we particularly enjoyed…

URB-E Scooter - We really, really want one of these scooters!

MYMANU - From Star Trek to reality - language translation ear buds!

MOPIC - 3D content without the glasses.

MODI - Great way to get novices and children into coding and controlling / monitoring simple IOT style devices.

XPERTEYE - Pop a pair
of glasses on your
head, connect to a portable device that is encrypted and wifi/4g enabled and leave your hands free to work.

5th November 2016

American Tourister pop-up bar

Having designed and installed the American Tourister pop-up bar, it is continuing to tour the country attracting customers to their social media campaigns and competitions.

10th October 2016

Samsonite Autumn Fair
window display

We continue to partner with Samsonite installing a new window display for their 2016 Autumn Fair.

15th September 2016

Expanding our fleet

As we continue to grow, we’ve added an additional Luton van to our fleet enabling our fulfilment and installation teams to be more proactive.

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Contact Us | T: 01494 358112 | E: hello@theplbgroup.co.uk

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