The task:
Design and produce a customisable tradeshow stand that can be used at multiple events.
Sustainable approach:
Designing a framework that can be expanded or reduced depending on the space availability assigned at different events. A selection of fabric banners and furniture items were produced that can be used interchangeably, giving the client multiple options on which product ranges to highlight all from one kit.
Impact highlights:
The stand has been reused across a 3-year period throughout Europe, requiring only light repairs between seasons at a minimal cost to the client. By opting to use replaceable fabric banner walls instead of foamex, this has reduced cut wall material emissions by 75%.
