The task:

Create an in-run laundry display that can be updated easily when new products launch.

Sustainable approach:

Using sustainable materials such as wood & HIPS, we designed the display to have panels that can be easily swapped in and out without requiring a whole new display.

Impact highlights:

As the unit has been used across 4+ range refreshes, we have been able to successfully create a long-lasting, cost effective display. By using HIPS for the interchangeable panels, the temporary elements are also recyclable.